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Aspect Software banks on India

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DQC Bureau
New Update

Bangalore

May 4th, 2007

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Aspect Software, which provides contact center products and services, would
be launching more customized solutions for the Indian market this year. Also on
the anvil is the addition of new channel partners and branching out to the
Middle East through the Indian team.

Giving details of their plans, Steve Michaud, VP-Asia Pacific and Middle
East, Aspect Global Services, said, "With a belief in using the power of
technology to transform the customer-company experience, we would be bringing
into the market comprehensive and customized products and solutions in the near
future. We have grown our product line considerably over the last three years
and would continue to enhance these solutions as per the unique needs of the
customers here. We would also look towards integrating Aspect products with
third party products and testing them for various customer requirements."

In order to reach out to their customers more effectively, Aspect would take
the help of its channel in India, which include a set of large and small
partners distributed across the country. These partners, according to Steve,
would help the company in not just distribution of products but also in
localizing the solutions for the India market.

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The future would also see Aspect appoint new partners across various regions
in India who would be provided with regular training and updates on new products
and solutions. Having begun focus on tier two cities in the country, Aspect
would continue to appoint partners and expand on the opportunities there.

Indicating that unified communication is a fast growing segment, Steve said
that voice connectivity and provision of facilities like VOIP within a contact
center would be a very big opportunity area for the vendors and service
providers in the future. He felt that partners could also benefit from this
opportunity, especially in areas like managed services." Probably few
partners would need handholding in the beginning but they can easily scale up
and maximize on the benefits," Steve added.

Indicating that Aspect would continue to service the verticals of BFSI,
healthcare, telecommunications and airlines, Steve said that the Aspect
Technology Center in Bangalore would continue to play a vital role in terms of
R&D for Aspect global Services. Currently working with a 250-member team,
this interactive center would see expansion in terms of manpower as and when
needed, he said.

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