CeBIT India, IESA and MAIT unite to promote the electronics manufacturing industry in India

CeBIT India announced its partnership with India Electronics and Semiconductor Association (IESA), a premier trade body representing the Indian Electronic System Design and Manufacturing industry and MAIT, the apex body representing the computer hardware, training and software industries.

An MoU signed by IESA and MAIT with CeBIT today, will provide Electronics System Design and Manufacturing ecosystem players an opportunity to participate in the prestigious CeBIT show, that will take place in November 2014. This move comes at a time when the Government of India has identified electronics hardware manufacturing as a major thrust area expected to spiral to USD 400 billion by 2020.

Commenting on the partnership, Mehul Lanvers-Shah, Managing Director, Hannover Fairs India said, "We are looking forward to having IESA and MAIT on board to promote the role of India's ESDM sector. Collaborating with IESA and MAIT to promote India's ESDM sector will augment a steady manufacturing ecosystem. IESA and MAIT have been strongly advocating India to capture a larger percent of the GDP through electronics and manufacturing. We believe that local electronics manufacturing can play a crucial part in the development of the Global and Indian IT economy, and that small and medium scale businesses are key to developing the local ecosystem. While India is making significant progress in recognizing the potential of local manufacturing, we believe that CeBIT India is an ideal platform to build and attract the opportunities in electronics system designing and manufacturing . CeBIT's goal is to encourage investment, adoption of new technologies and catalyze innovation & entrepreneurship in India's ESDM sector. "

MAIT has played an important role in enabling a policy framework for the hardware manufacturing ecosystem and is instrumental in attracting investments in the IT/electronics manufacturing space. MAIT has been instrumental in advocating local manufacturing and has been persuading SMEs to participate in local electronics, design and maufacturing. With this subsidized pavilion exclusively for SME members, MAIT furthers a step towards promoting manufacturing amongst SMEs.

"MAIT have been pursuing the SME trail by monitoring its effectiveness and dynamism, the SME segment has lately come into the limelight with increased focus from several government institutions, corporate bodies, investors, banks and associations. Needless to say SMEs are an important constituent of the ESDM ecosystem. MAIT understands the policy focus and thrust that the SME sector needs to capture robust economic growth. MAIT intends for SMEs to flourish in a organized way, utilizing the latest hardware and networking technologies, which spruce innovation helping them move beyond cost and an event of the stature of CeBIT helps SMEs build clusters of competencies and gives fillip to their capabilities" says, Anwar Shirpurwala, Executive Director, MAIT.

The well recognized international CeBIT show is slated to be a first of its kind Business IT, ICT and ESDM show in India, dedicated to boost new business in the Indian IT /BPO and ESDM markets and create a platform for generation of new national and international business opportunities, drive new ideas, profitability & growth in India with an exposure to the International markets. The first edition of CeBIT India will take place in 2014 at the Bangalore International Exhibition Centre, (BIEC) on Tumkur Road in Bangalore.