Empowering IT Channel Partners - Acronis Cyberfit Partner Program

In this unique column in DQ channels; we are exploring initiatives offered by top IT computer hardware and software brands for the channel partners. Let’s check out Acronis International, a Swiss technology organization, known for its backup software and data protection solutions. Detailed analysis and its latest offering Cyberfit Partner program.

Acronis has carved a name in the domain of cyber protection for all data, systems, and applications. Acronis follows a partner-centric approach. It has a comprehensive approach, in which it provides partners products, services, or support options.

Key benefits of Cyberfit Channel Partner program -

Acronis Cyberfit has four-tier memberships for its channel partners. With each membership level partners have different benefits and help ISVs, OEMs, resellers, service providers, and affiliate partners equally.

1. Registered Partner:
   • Entry-level tier for partners who have joined the program.
   • Access to basic resources, training materials, and product information.
2. Authorized Partner:
   • Partners who have met certain criteria, often related to sales volume or certification requirements.
   • Additional benefits, such as increased product discounts, marketing support, and access to more advanced training.
3. Gold Partner:
   • Achieved by partners with a higher level of commitment and performance.
   • Enhanced benefits, including higher product discounts, priority technical support, and co-marketing opportunities.
4. Platinum Partner:
   • Top-tier partners with a significant commitment to Acronis and high-performance standards.
   • Maximum benefits include the highest product discounts, dedicated account management, and exclusive access to advanced training and resources.

There are financial services offered which help partners to increase their revenue -

Rebates -

Eligible partners who achieve their designated quarterly revenue targets are entitled to receive quarterly performance rebates. Further details, including requirements, limitations, and exclusions, can be found on the Acronis Partner Portal.

Referral Program -

Earn a monetary reward for each successful referral leading to a signed service provider contract. Additionally, service providers have the opportunity to receive commissions on Acronis products outside their portfolio. Simply refer your clients to an Acronis solution that suits their needs, and receive rewards for each resulting sale—no monthly commitment necessary.

MDF for joint marketing -

Gold and Platinum partners qualify for joint marketing development funds (MDF) based on proposals to aid eligible activities. Platinum service providers will earn MDF as a percentage of sales, contingent on quarterly target achievement. To explore further and initiate the development of a joint marketing plan, consult with your Partner Account Manager or enroll in the program today.

Marketing and Training and Enablement -

The training and certification courses at the Acronis CyberFit Academy offer valuable insights on positioning, selling, and deploying Acronis solutions in today's challenging marketplace. Partners can firsthand test-drive Acronis products for various purposes such as production use, evaluation, testing, product demonstrations, and training. Depending on the deal size, partners at all levels have the option to request assistance from Acronis Subject Matter Experts through the Acronis Partner Portal for the development of new opportunities.

Explore how partners can request guidance for new opportunity development, contingent on deal size, and how this personalized support adds tremendous value to their cybersecurity ventures.