Entry Level Micromax Smart Phones

Micromax Smart Phones have been launched. They are - Bolt Supreme and Bolt Supreme 2, priced at Rs 2,749 and Rs 2,999 respectively.

Both the Micromax Smart Phones are equipped with quad-core chipsets, Android L operating system, and 3G connectivity.

The company said that it is mainly targeting first time smartphone users with these new handsets.

Bolt Supreme is powered by 1.2GHz Quad Core Processor, 512 MB RAM, and comes with a 1200 mAh battery.

The other variant Bolt Supreme 2 comes with a 1400mAh battery, while featuring the same specifications as Bolt Supreme.

"We are extremely proud to shatter another performance-price barrier by launching the Micromax Bolt Supreme range - Quad core chipset based Micromax Smart Phones below Rs 3000. We believe that the first time smartphone buyers will fuel the growth of the category. It is imperative we give them a fantastic first time experience - in performance, connectivity, screen quality and battery life. The Bolt Supreme Micromax Smartphones combine all these benefits in one and at super-affordable price points" said Shubhajit Sen, CMO, Micromax.

The Micromax smart phones could be competing with Intex's Aqua Lite phone which is equipped with 1.3 Ghz Quad Core processor, available for below Rs 3000.