HCL Software has been recognized by Quadrant Knowledge Solutions as a technology leader in the global B2B digital commerce market, according to their 2023 SPARK Matrix analysis.
The SPARK Matrix by Quadrant Knowledge Solutions offers a comprehensive examination of market dynamics, trends, vendors, and competition on a global scale. Through its SPARK Matrix, the report ranks and analyzes the top technology vendors, providing users with valuable insights into vendor capabilities, differentiation, and market position. This strategic information allows users to make informed decisions when evaluating vendors.
According to Ganesh Sakhare, Analyst, at Quadrant Knowledge Solutions, “HCLSoftware’s sophisticated B2B digital commerce platform (HCL Commerce Cloud) assists organizations in optimizing their commerce workflow and helps brands to gain comprehensive customer insights for delivering a personalized experience. HCL commerce platform with its cloud-native architecture and suite of commerce capabilities including post order management, digital marketplace, intelligent search engine optimizations, caters to various complex use cases”.
HCLSoftware's Digital Commerce Platform software helps users engage customers better, personalize interactions, and enhance search capabilities. Its AI-driven functionality, solid partner network, and strong product strategy keep it at the forefront of the SPARK Matrix B2B Digital Commerce Platform for 2023.
“HCL Commerce Cloud delivers the framework and capabilities customers need to build a unified experience across all channels and business models,” said Raj Iyer, Executive Vice President, and Portfolio General Manager, HCL Business Cloud. “Our industry-leading commerce platform is recognized by Quadrant for HCL Software’s ability to deliver integrated, composable solutions within a framework that accelerates customer success in the Digital + Economy.”
Digital Commerce Platform (DCP) assist businesses with the end-to-end process of selling goods and services via online channels. The platform facilitates the trading, distribution, and management of goods and services, as well as the conduct of sales, operations, and marketing activities via websites, mobile applications, and commerce infrastructure. Several digital commerce solution providers are prioritizing a cloud-native approach to drive innovation in the e-commerce space.
A DCP also allows marketers to create, develop, and promote content. It also assists in deciding attractive pricing to engage customers by drilling down into customer journeys by analyzing user behavior on the commerce channels. A digital commerce platform offers consultations to design market strategies (campaigns, merchandise, etc.) and analyze and optimize those campaigns.