Juniper showcases profitability for partners

Juniper Networks hosted the Juniper India Partner Summit 2015. Nominees from Juniper Networks, representatives from partner organizations and providers of cloud-based marketing platforms took part in the event. The event drew a host of speakers from across the industry, covering more than 30 topics across 5 key areas.

Apart from the knowledge sharing that happened, the conference also facilitated a lot of cross-platform and enterprise dialogue, and also built closer relationships between the attendees. The event also allowed insight that allowed partners to see with clarity the larger picture comprising of industry specific innovations and dialogue. It enabled different players to come together, discuss, debate and re-envision a larger dynamic and integrated network. This process was actualized through the various sessions on a wide array of topics that were part of the conference.

The keynote session by Ashish Dhawan, managing director, India and South Asia, Juniper Networks set the tone for the event on the opening day by tracing the emergence of the platform oriented business model and its influences and implications on the technology industry at large. His core argument centered on the empowering nature of the platform with its ability to connect, provide services and not just limit itself to a tangible product. He went on to highlight how platforms are drawing value from network effects, i.e., the platform becomes more valuable when more people use it. Most importantly, they are beating products each and every time. Ashish alluded to platforms of the future like City as a Platform, Smart Grid as a Platform, Education as a Platform and Healthcare as a Platform. He stressed on the shift brought about by the platform model.

Sajan Paul, director, Systems Engineering, Juniper Networks focused on the innovations that enabled a more connected world and traced Juniper’s role in this evolutionary process. He highlighted key strategic imperatives and also commented on service oriented model taken by Juniper. Juniper Networks, for instance, finds a favorable set of circumstances in the “everything will be a service model”. More so, since 64% of IT organizations will increase spending on cloud services through 2017.

Another session headed by Ross Inglis, Services Marketing Lead, Asia Pacific, Juniper Networks addressed the practice of leading business’ through a services-centered model. This becomes a key element that embodies the relationship between the Juniper Networks and its partners. Inglis went on to highlight the manner in which the global services teams function and ensure that the customers receive more than just support. Inglis also shed light on the new projects initiated such as the Partner Professional Services and the Partner Advantage Services which has enabled Juniper to scale its operations.

Concluding the event on the third day were breakout sessions that focused on the attendees’ interest areas. A key highlight of this year’s breakout sessions was the inaugural Juniper Marketing Academy, which saw Juniper marketing and external digital marketing experts share the latest trends in digital marketing with the marketers in the partner community.