Kodak Alaris IM Yatra 2016 enters India

The Yatra entered India on April 15 and will traverse 13 cities in India to expand channel partnerships across the country.

Started at Colombo, Sri Lanka the Kodak Alaris Information Management Partnership Yatra 2016 has now reached to Thiruvananthapuram, India with a view to grow and expand its reseller and distributor network in the country.

The Yatra, commenced on Feb 18, 2016, will now travel through multiple cities in India in the coming months. These are Thiruvananthapuram, New Delhi Bangalore, Patna, Mumbai, Hyderabad, Bhopal, Kolkata, Chennai, Lucknow, Jaipur, Chandigarh and Ahmedabad. The meets will be attended by over 500 partners, and serve as a platform to engage and empower partners to grow their businesses collaboratively with Kodak Alaris.

“Our channel partners have helped Kodak Alaris expand its footprint in India, and I would like to thank all of them for their continued support”, said Vivek Naidu, VP, Information Management at Kodak Alaris India. “Partners play a strong frontline role in our business and they are the pivots to our growth. Over the years, through fostering healthy working relationships, we have built a highly successful business model that is mutually beneficial. The main objectives of the Yatra is to cultivate a dedicated set of partners who can propagate and bring a spotlight to our products, business applications, and services. We’re also excited to introduce our brand new channel policy which will ease the way of doing business with Kodak Alaris, thereby making the business more profitable for us as well as our partners. The Yatra which will see members of our global leadership team participate actively, emphasizes our commitment to expand our India market with continued investment and vigour. To this effect, Kodak Alaris has been bringing document scanners to India since 1999, and are now looking at expanding our offerings to cover the entire gamut of Information Management technologies. Our portfolio now encompasses not only hardware products and services, but also software and solutions.”

The Yatra will also seek to enlighten partners, especially in Tier 2 and Tier 3 cities with Kodak Alari's new range of upcoming products and solutions. Additionally it will also serve as a platform to communicate to its partners about the high-margin post-sales services opportunities, which is fueling rapid growth.