Bangalore
August 6th, 2007
Lenovo and Disney Consumer Products launched the limited edition Power
Rangers Mystic Force themed desktop, targeted at children. Lenovo 3000 H
features a red skin with the valiant superheroes of the Mystic Force series.
With a view to appeal to children and youngsters of today, 3M's technology and 2
Controltac have designed the graphics. This is the first time this technology
has been applied for desktops in India, Lenovo said in a statement.
"Today, PC purchasing decisions in the family are largely driven by the
demands and needs of youngsters. Being tech savvy, children today look for style
and individuality, besides pure functionality," said Rahul Agarwal, VP
-Marketing, Lenovo India.
"Disney is combining technology with storytelling to create unique
entertainment experiences for customers worldwide," said Roshni Bakshi,
director - Disney Consumer Products (India).
The Lenovo 3000 H is equipped with standard 17'' LCD monitor, and is powered
by the Intel Core 2 Duo Processor E 4400 2.00Ghz. The desktop also comes with
1GB RAM, a 250 GB HDD, 16XDVD +RW drive, in-built modem, Power Ranger branded
speakers and an optical mouse. It is preloaded with Microsoft Vista Home Basic
edition and features a special anti-bacterial keyboard from Lenovo.
The Lenovo 3000 H will be rolled out in phases. In the first phase the
desktop will be available in six cities - Mumbai, Lucknow, Calcutta, Bangalore,
Chandigarh and Delhi from August 6th, 2007. The desktop will soon be available
nationally. Prices start at Rs 40,100 and the product will be available in all
Lenovo authorized storefronts.