Meru Cabs launches Meru Mobile Application

Meru Cabs, India's radio cab service provider announces the launch of the Meru Mobile App for iPhone and Android devices that enables instant cab bookings on the go, making the cab booking process even more convenient for customers.

What makes the application even more special is that it offers a unique, first of its kind service called ‘ICE Alert' that can be used by Meru customers "In Case of an Emergency". Safety being at the forefront of Meru's technological innovations, ICE Alert will help the consumers be prepared for emergencies wherein they will be able to alert their trusted ones immediately at the press of a button.

The Meru Cab application can be downloaded free of cost through Android Play Store and iphone App Store respectively.

Commenting on the Meru Cab phone application launch, Siddhartha Pahwa, CEO, Meru cabs, stated, "As the largest radio cab operator, with over 6,000 cabs in 5 cities, we continue to stamp a firm footprint across the country. While we are the market leaders, we believe that we must continue to strive towards delighting our customers, whose needs are at the core of everything we do. We believe in introducing innovative services and travel technologies that will revolutionize the Indian radio cab industry. The Meru Cab phone app will make the booking process more convenient, personalized, efficient and quicker for our customers.

What's truly unique about the application is that the ‘ICE Alert' emergency option can be used by customers who have downloaded the application, not only while traveling in a Meru Cab, but at any given time, in any kind of emergency situation.

Nilesh Sangoi, CTO, Meru Cabs, commented, "At Meru Cabs, we are dedicated towards providing a superior travel experience enabled by state of the art technology. The application efficiently enables people to make an effective booking, track the progress of their cabs via live mapping and incorporates ICE Alert which is one of the ‘firsts' to be introduced by Meru.
We, continue in our endeavour to provide unparalleled customer satisfaction, backed by new and innovative technologies. The Meru Cab application is another example wherein we reinforce our brand promise of "Reliability" to our customers. Our technology is solely focused on customer satisfaction by providing a safe, efficient, comfortable and world class experience to our customers."
 
A first time user upon registering and logging in will be taken through an auto demo, for a clear understanding of how to use the application. While booking a cab, the application identifies the current location of the customer through GPS, thus saving the customer the effort of having to enter the pick-up address. The next step would be to enter the drop location or select the drop location from ‘My Favourites - addresses that have been saved in the past. On receiving a cab booking confirmation, one can actually track the location and proximity of the cab through the GPS system on a map and can also call the cab driver directly if required. Users can also retrieve receipts of previous trips, rate the experience or provide detailed feedback through the app.

The unique ‘ICE Alert' option that one can avail in an emergency situation is a value added service offered by Meru, specially designed keeping in mind the safety of Meru customers. Through this service one can alert family members or friends in case of an emergency and receive help as soon as possible. A customer who wishes to avail of this service would have to feed in 2 contact numbers of family or friends, who will be alerted as soon as the ‘ICE Alert' option is selected. They will also be able to view the exact location of the person for 30 minutes. This service can be used at any given time and not only on booking a Meru Cab.