Thomson prepares to enter the domestic laptop segment in India

Thomson, a well-known consumer electronics company, has announced its plans to launch its range of laptops in the Indian market within the next six months. The brand already caters to niche markets in the US, France, and other parts of Europe. It will be entering the Indian laptop market in the entry, mid, and premium segments. Thomson also has plans to export its products manufactured in India, such as smart TVs, to other foreign markets.

The move is aimed at catering to the growing demand for high-quality electronic products in India. They are expanding Thomson's global reach. With this move, Thomson is set to offer a wide range of laptops that cater to diverse customer needs and budgets. It ensures that there is something for everyone.

The Technicolor SA-owned Thomson said that it is "pretty satisfied" with the quality and standards of manufacturing by its India brand licensee Super Plastronics Pvt Ltd (SPPL), which is investing Rs 300 crore to set up a fully automated plant at Hapur in UP to increase its manufacturing capacity to 2 million TV units per annum. 

India has emerged as one of the fastest-growing markets for Thomson, the renowned consumer electronics brand. According to Technicolor Trademark Licensing Sales & Marketing Manager, Sebastien Crombez; the company made a comeback in India in 2018 after a hiatus of 15 years by partnering with SPPL.

With a focused approach to capturing the Indian market, Thomson is eyeing to secure a spot among the top five global markets. The company is optimistic about the huge potential of the Indian market; it is committed to offering cutting-edge products and services to meet the ever-growing demand of Indian consumers.

Thomson, a multinational company with manufacturing facilities located across different countries, is currently in discussions to export television units produced in India to several of its global markets. This move is aimed at expanding the company's reach and strengthening its presence in the global consumer electronics market.

"We would like to... we also have had discussions... Every company is interested in working with a manufacturer with a long-term relationship," Crombez told a news agency. 

The company is visiting the manufacturing units of SPPL. "We would like to motivate our partners in Europe to buy the products from India," he said.